The National Biodiesel Board has launched its biodiesel Vehicle Wrap Program to encourage biodiesel users to show off their commitment to cleaner air.
The National Biodiesel Board (NBB) has launched its annual biodiesel Vehicle Wrap Program– a program that encourages biodiesel users to apply for matching funds to be used for promotional vehicle wraps. The message of the Vehicle Wrap Program is to share to communities and customers that a fleet or vehicle cares about the environment.
Tim Keaveney, Executive Vice President of Business Development for HERO BX, shared his personal experience with the Vehicle Wrap Program. He said, “the National Biodiesel Board’s truck wrap program is a terrific way for biodiesel users to promote America’s Advanced Biofuel. The wrapped vehicles serve as rolling billboards for biodiesel as the trucks travel throughout the American roadway system. HERO BX has sponsored several dealers over the years and we are proud of it. The program is a win, win, win for the distributor, the sponsor, and for biodiesel.”
On a first-come-first-serve basis as funding remains available, NBB will share half of the actual costs for vehicle decals or wraps promoting biodiesel on diesel vehicles. To qualify, biodiesel users must be recommended by an NBB member. Selection criteria will include parallel promotion commitments, visibility, project scope, and potential influence.
Bailey S. Arnold, Senior Manager for Clean Air Initiatives American Lung Association, shared that the National Biodiesel Board’s vehicle wrap program has allowed her to double their impact at no additional cost. According to Arnold, the matching funds provided through the program have been able to wrap four box trailers and provide fleet decals for more than 200 vehicles.
NBB invites interested fleets or vehicles to apply now to promote their commitment to America’s Advanced Biofuel. More information about program requirements can be found on the wrap application. Please note that applications are due by July 26, 2019. Contact Melissa Narins, with any questions about the program.